Rush Street Interactive has adopted a solution from Neccton

Rush Street Interactive has adopted a solution from Neccton

Rush Street Interactive signed a new deal with Neccton, a B2B gambling solutions company. Neccton will provide the operator with solutions that will help it protect its players.

Rush Street’s players will be protected by Neccton

Rush Street Interactive will receive a real-time data analysis player protection solution from Neccton. Track high-risk players and identify changes in players spending behavior with the assistance of a mentor. Increased deposits and alert are some of the Triggers the solution recognizes. Operators can intervene in time and prevent gambling harm among their players.

Rush Street will add the mentor solution to BetRivers and PlaySugarHouse, its two North America-oriented brands.

Rush Street Interactive received a prestigious accreditation a few months after Neccton’s acclaimed solution was added. The Responsible Gambling Council praised Rush Street’s NA brands for their efforts and awarded them with RG Check iGaming accreditation. Rush Street is the first US iGaming and sports betting company to receive this honor.

Rush Street is the first company in the US to adopt the solution

The chief executive of Rush Street Interactive talked about the partnership with Neccton. He praised the supplier as a well-respected global leader in player protection products and said that he was glad to have it by Rush Street’s side. Schwartz said that the collaboration with Neccton attests to Rush Street’s commitment to corporate social responsibility.

It is important that both our valued players and team members have the tools and resources necessary to help ensure a culture of responsible gambling and sustainable play.

North America has a very diverse regulatory landscape, according to Dr Michael Auer, Neccton’s head of development. He said that he was honored that Rush Street Interactive had trust in Neccton.

Rush Street will be the first US company to use Neccton’s powerful tool. He promised that Neccton will do everything in its power to help Rush Street remain compliant and take care of its players.

When a player is cared for by an operator, there is real value because they are more loyal, and their customer lifetime is longer.

Two days ago, Neccton collaborated with the German operator Mernov and agreed to provide it with the proven and tested mentor solution.

Summary:

Gambling operator Rush Street Interactive has signed a deal with Neccton, a B2B gambling solutions company. Neccton will provide Rush Street Interactive with its real-time data analysis player protection solution, mentor. The AI-powered solution recognises various triggers, including increased deposits and alerts the operator. Rush Street will add the mentor solution to BetRivers and PlaySugarHouse, its two North America-oriented brands.