Axes has a partnership with Hivestack

Axes has a partnership with Hivestack

Axes will have access to the Hivestack supply-side platform after signing a partnership with the marketing technology firm.

Hivestack powers the buy and sell-side of digital out-of- home advertising in over 25 countries.

Axes will be able to use the Hivestack supply-side platform. By connecting this platform to the Axes demand-side platform, the company will be able to broadcast high-quality cross-channel media to over 25,000 Axes DOOH screens around the world.

Axes will be able to deliver content to applications in the Axes app store.

The value-add to our clients is something Axes is very excited about. Hivestack builds a supply-side platform that offers tremendous real-time value, content, data, and statistics. Bruno Guerrero, COO of Hivestack, said: “Axes is a global technology leader in the land-based casino segment and the Hivestack content platform will add value to our clients and their customer journeys.” Axes is excited to penetrate this new market segment with their cloud-based platform.

The Hivestack expertise, technology, and data will fuel this partnership so that Axes can create extraordinary value for its clients, and we are proud to have created this partnership.

Axes provide solutions to governments and casinos in over 40 countries. The company has a fully integrated media department that delivers interactive DOOH experiences, including advertising, information and clickable content.

Summary:

Fintech company Axes has signed a partnership with marketing technology firm Hivestack, giving Axes access to the Hivestack supply-side platform. The partnership will allow Axes to broadcast high-quality, programmable digital out-of-home (DOOH) cross-channel media to over 25,000 Axes DOOH screens globally. Additionally, the partnership will allow Axes to deliver content to applications in the Axes app store.